A Inovação Numa Empresa de Base Tecnológica: O Caso da Nexxera.

Authors

  • Fernando Ribeiro Serra UNISUL
  • Manuel Portugal Ferreira Escola Superior de Tecnologia e Gestão. Instituto Politécnico de Leiria
  • Maricelia de Moraes Universidade do Sul de Santa Catarina
  • Gabriela S. Fiates Universidade do Sul de Santa Catarina

Keywords:

Inovação, EBT, estrategia, RBV.

Abstract

This work presents the case study of Nexxera Tecnologia e Serviços S.A. Its purpose is to evaluate if this technology-based company (TBC) shows innovation capability regarding a sustainable competitive advantage. Departing from the accepted theory of TBC, innovation and resource-based view (RBV), the company analysis was developed. The data and information were collected from bibliographic and documental research, as by personal interviews with the company owners and managers. A way for the analysis is presented and should be tested for other TBC.

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Author Biographies

Fernando Ribeiro Serra, UNISUL

PhD in Engineering. Director of Unisul Business School and Professor and Researcher of Graduate Business Administration Program of Unisul - Universidade do Sul de Santa Catarina.

Manuel Portugal Ferreira, Escola Superior de Tecnologia e Gestão. Instituto Politécnico de Leiria

Escola Superior de Tecnologia e Gestão. Instituto Politécnico de Leiria. Morro do Lena – Alto Vieiro. Leiria – Portugal

Maricelia de Moraes, Universidade do Sul de Santa Catarina

Universidade do Sul de Santa Catarina. Rua Trajano, 219. Centro Florianópolis – SC.

Gabriela S. Fiates, Universidade do Sul de Santa Catarina

Unisul Business School. Universidade do Sul de Santa Catarina. Rua Trajano, 219. Centro Florianópolis – SC

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Published

2008-10-13

How to Cite

Serra, F. R., Portugal Ferreira, M., Moraes, M. de, & Fiates, G. S. (2008). A Inovação Numa Empresa de Base Tecnológica: O Caso da Nexxera. Journal of Technology Management & Innovation, 3(3), 129-141. Retrieved from https://www.jotmi.org/index.php/GT/article/view/cas14

Issue

Section

Case Studies

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