GEHANI, R. R. Innovative Strategic Leader Transforming From a Low-Cost Strategy to Product Differentiation Strategy. Journal of Technology Management & Innovation, Santiago, Chile, v. 8, n. 2, p. 144–155, 2013. DOI: 10.4067/S0718-27242013000200012. Disponível em: https://www.jotmi.org/index.php/GT/article/view/art312. Acesso em: 24 apr. 2024.