TY - JOUR AU - Kirkman, Dorothy Mary PY - 2013/05/11 Y2 - 2024/03/28 TI - Selecting University Technology Transfer Modes: An Examination of Biotechnology Firms’ Entrepreneurial Orientation JF - Journal of Technology Management & Innovation JA - J.Technol. Manag. Innov. VL - 8 IS - 2 SE - Research Articles DO - 10.4067/S0718-27242013000200016 UR - https://www.jotmi.org/index.php/GT/article/view/art316 SP - 189-208 AB - Universities use technology transfer to disseminate groundbreaking knowledge to biotechnology firms. Each transfer mode—licensing, sponsored contract research, and consulting arrangements —offers biotechnology firms an opportunity to acquire a unique bundle of knowledge and resources. This study proposes that an entrepreneurial orientation (EO) may influence a firm’s selection of a specific technology transfer mode. An EO reflects a firm’s willingness to innovate, take risks, and become a first mover. This strategic orientation may guide managers to select a transfer mode that not only fits a firm’s needs but also enables it to gain an advantage. This study uses multinomial logistic regression to examine how a DBF’s innovativeness, proactiveness, and risk taking influence a DBF’s transfer mode selection ER -